Wedding Music website
Written in HTML
Images edited in Adobe Photoshop
Wedding Music Indiana was a service which provided professional musical entertainment for wedding ceremonies, receptions, and other special occasions. I worked with the owner to create her first website. She wanted a web presence with an upscale appearance that would act as a point of information and contact for potential clients.
The first thing I considered was structure. What information did the client want to convey? For a brief time in college, I was a journalism minor and when I think about telling a story, I always make sure to address the who-what-where-when-why and how.
The who and why was my client and became the About page. The what was her service which became the Music page. The how was answered throughout the site but especially on the Sound Reinforcement page. The where and when depended on her clients which made the Contact page.
Visual style is another aspect of telling the story. I researched the local wedding industry, read a lot of bride magazines, and worked with the client to find a look that represented her service. I experimented with different color combinations, fonts and motifs and found upscale stock photos that would draw in her clients.
I knew we wanted a splash page as the entry point to the website. This would give the first impression of my client's service as well as provide navigation to the individual pages of the site. I experimented with different looks—image collages, an invitation (natural for a wedding), low key, high key—producing several iterations to create the combination of images, decorum, and interaction that worked.
I carried the color scheme and type treatment of the splash page to the interior pages. A lace border added a touch of romance. The pages were simple but consistent navigation clues were important. Each page header linked back to the splash page; links to all the other pages as well as immediate contact information was added to the footer.
The website is no long operational as the client moved out of state but you can click over to the archived site here.